by Amy Daniels | Jun 15, 2022 | Uncategorized
VARIABLE DATA Be a marketing master: run multiple campaigns Implementing direct mail marketing campaigns is easy with Buccaneer Direct. Once you’ve begun collecting customer data, you can easily turn that into a multifaceted marketing strategy. Rather than...
by Amy Daniels | Jun 8, 2022 | Uncategorized
VARIABLE DATA Creating a personalized customer experience with variable data Once you’ve mastered setting up your basic mail file, you can expand the mail file to personalize any marketing campaign. What does this look like? The possibilities are endless! Some...
by Amy Daniels | Jun 8, 2022 | Uncategorized
VARIABLE DATA Intro to Variable data: SETTING UP YOUR mail file Variable data is a fancy term for using a spreadsheet to autofill data in a document. Have you ever set up a mail merge? Do you have the slightest recollection of learning about in a high school computer...
